Digital Marketing Meta Ads PPC Specialist

Hi, I'm

I help businesses grow through high-performing Meta Ads campaigns, audience targeting, campaign optimization, and data-driven marketing strategies. Passionate about creating campaigns that generate leads, maximize ROI, and scale brands through performance marketing.

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Deepinder Singh
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About Me

I'm Deepinder Singh, a Bachelor of Computer Applications (BCA) student and Digital Marketing Executive with hands-on experience in Meta Ads (Facebook & Instagram Ads).

I enjoy creating performance-driven advertising campaigns, analyzing marketing data, optimizing ad performance, and helping brands generate quality leads. My goal is to become a Performance Marketing Specialist and continuously improve my digital marketing expertise.

Name: Deepinder Singh
Location: Mohali, Punjab
Qualification: BCA Student
Role: Digital Marketing Executive
Experience: Meta Ads (Performance Marketing)
Languages: English, Hindi, Punjabi

Education

Bachelor of Computer Applications (BCA)

Chandigarh University | 2025 – 2028

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Years of Experience

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Campaigns Optimized

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Dedication

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Marketing Skills

My Skills

Expertise across performance marketing, technical tools, and soft skills.

Performance Marketing

Meta Ads Facebook Ads Instagram Ads PPC Marketing Audience Targeting Campaign Optimization A/B Testing Conversion Tracking Budget Optimization Lead Generation Performance Analysis
Meta Ads
PPC Marketing
Audience Targeting
Campaign Optimization
A/B Testing
Data Analysis

Technical Skills

MS Word MS Excel PowerPoint Data Reporting Marketing Analytics
MS Excel
Data Reporting
Marketing Analytics
MS PowerPoint

Soft Skills

Problem Solving Communication Teamwork Creative Thinking Time Management Analytical Thinking
Problem Solving
Communication
Creative Thinking
Analytical Thinking
Time Management

My Experience

Performance Marketing Executive

August 2026 – Present

India Dialing

  • Creating, Managing & Scaling High-Performance Meta Ads (Facebook & Instagram) Campaigns
  • Audience Research & Targeting
  • A/B Testing
  • Lead Generation
  • Budget Optimization
  • Performance Analysis & Reporting
  • Managing Client Calls & Meetings
  • Client Communication & Reporting

Digital Marketing Intern

Jan 2026 – July 2026

DamnArt

  • Creating Meta Ads campaigns
  • Managing Facebook & Instagram Ads
  • Audience Research
  • Campaign Performance Monitoring
  • A/B Testing
  • Lead Generation
  • Budget Optimization
  • Performance Reporting

Digital Marketing (Meta Ads)

Jun 2025 – Jan 2026

Federal Overseas Education Consultants

Freelance
  • Planned, launched, and optimized Meta Ads campaigns for student lead generation.
  • Created Facebook and Instagram ad campaigns to increase qualified inquiries.
  • Researched audiences based on demographics, interests, and behaviors.
  • Optimized Cost Per Lead (CPL) through continuous campaign improvements.
  • Conducted A/B testing on creatives, ad copy, and audience segments.
  • Tracked CTR, CPC, CPM, Reach, Impressions, and Conversion metrics.
  • Prepared campaign performance reports with actionable insights.
  • Worked independently as a freelance Meta Ads specialist, delivering measurable marketing results.

Digital Marketing (Meta Ads)

Jun 2025 – Dec 2025

URP World Forex

Freelance
  • Managed Meta Ads campaigns focused on lead generation and customer acquisition.
  • Created high-converting Facebook and Instagram advertising campaigns.
  • Built custom audience targeting strategies for improved campaign performance.
  • Optimized campaign budgets to maximize ROI and reduce advertising costs.
  • Performed A/B testing to improve campaign effectiveness.
  • Monitored KPIs including CTR, CPC, CPM, Reach, Impressions, and Conversions.
  • Generated detailed performance reports and optimization recommendations.
  • Delivered freelance digital marketing services specializing in Meta Ads and paid advertising.

Why Hire Me

Performance-focused mindset
Strong analytical skills
Creative campaign strategies
ROI-driven marketing
Quick learner
Detail-oriented

My Services

Delivering high-end marketing solutions tailored to your unique needs.

Meta Ads Campaign Setup

Launch high-converting Facebook and Instagram advertising campaigns.

PPC Advertising

Optimize paid campaigns for better ROI and lower cost per result.

Audience Targeting

Build highly targeted audiences using demographics, interests, and behaviors.

Campaign Optimization

Improve campaign performance using continuous testing and optimization.

Performance Reporting

Analyze metrics and generate actionable reports for business growth.

Lead Generation Strategy

Design high-converting funnels to attract, nurture, and capture qualified business leads.

Featured Work

Campaign strategies and marketing projects I've delivered.

Meta Ads Campaign
Meta Ads

Lead Generation Campaign

Optimized campaigns achieving 3.2x ROAS

Analytics
Analytics

Performance Dashboard

Custom dashboards for real-time campaign tracking

A/B Testing
Optimization

A/B Testing Framework

Systematic testing that improved CTR by 40%

Let's Grow Your Business Together

Looking for someone who can create and optimize Meta Ads campaigns to increase leads and improve marketing performance? Let's connect and build successful campaigns together.

Location

Mohali, Punjab